Social Media Management

As part of my work at TikTok, I created content for social media channels such as LinkedIn, Instagram and TikTok. I also wrote blogs and created short-form videos for the company.

I assisted in the management and content creation for posts that celebrate moments that matter on LinkedIn. On this internship, the design work was mostly handled by the design department - however, this did not stop me from creating visuals where I could!

You may find my work with the Employee Creators here where I advised the creative execution for the content and assisted in editing videos for employees. In creating this program, I also created videos on my personal account as samples for employees to follow which you can find here. Here's a blog I wrote for the careers site about the program here.

Other samples of work include another blog, and LinkedIn posts such as this and this. I also assisted in the production of this video here.

I started this internship in my first year of university. I worked with my supervisor to run this account and I was largely tasked with creating the visuals for the account and the odd copywriting.

I also created a content calendar for this account which was very useful during events such as recruitment period and holidays.

During the e-Open House campaign, apart from designing all the content, I managed the social media account during livestreams.

This was part of my industry attachment in my final year of Polytechnic. When I first ran this account, SGN was under a government ministry.

I'm not going to lie - it was pressurising as a green intern managing a government account! But it did teach me a valuable lesson in scheduling content and creating content in an official capacity.

With some assistance, I planned and came up with the content calendar that is still used by the division. I also shot, edited and designed most of the posts during my stint. Most notably, I also did the production of the division's National Day video that year!

Watch a video I edited here.

Watch a video I produced, filmed and edited here.